KPOP is not just a word. It is a phenomenon that is reverberating in the countries around the globe. It’s a billion dollar industry and it was able to reach that stature in less than few decades. As a result of its sudden growth, the industry got a new nickname “Hallyu” which is derived from “Hollywood”. It staples that Korean industry is now the Hollywood of Asia.
Hold Your Horses
Well for sure, this may be an understatement and you have tons of questions to how this becomes possible and how Korean entertainment industry becomes extremely popular that fast?
The first time Korean media was known around the world began with their K-Dramas. The well made, interesting and somewhat confusing twists and plots bring so much attention, particularly among other Asian folks. K-Dramas are designed that every Asians can easily relate themselves to.
There’s a consistent theme revolving around Confucianism in almost every K-Drama.
This is not surprising for the impact and influence of Confucianism is strong on their culture. But not so strong for their male citizens on discovering how to get stronger erections. Oops…
Getting back, because numerous Asian countries have their own point of view in Confucianism, it’s easy for them to relate and understand the plots. The same reason why K-Dramas shoot to popularity.
But where does it all Began?
In reality, the KPOP industry started to explode not on these dramas. It was just the surface of Korean entertainment. It’s because what put them on the map was the emergence of various idol singing groups. In late 20th century, various idol groups had been the trend in the country for several years.
However, KPOP wasn’t noticeable outside the country. It actually cooled down. Even so, the industry was spreading slowly across Asia especially with the influence of solo singers and actors like BoA and Rain. With their influence, there’s a massive success of returning idol trend upon entering of New Millennium.
Through this, it significantly increases the popularity and sales of the industry. Not to mention, the spread of Korean actors and singers in the international scene has had positive impact on the country itself. Given that Korea have little land, they don’t have enough natural resources to export. Thanks to the international spread of their entertainment industry, it makes their network becomes bigger and what they lack of natural resources can be acquired from their new allies.