Data Science And The Music Industry
Big Data practically touches everything and the music industry is no exemption.
The music industry faced huge issues at the onset of the internet. It had been said that the Internet is going to kill the music industry. For many years, the industry had issues keeping up with the fast developments in technology. This obviously means that consumers turned to unlawful downloads for ease and value. With Apple’s iTunes, a solution that the music industry came up with enjoyed quick success however hampered by digital rights and device compatibility issues.
Then the streaming technology came. Finally, streaming presented a remedy to get over the main attraction of unlawful downloads (videos are available for free), and a service provided by YouTube was free. It offers a solution that offers the convenience of streaming music from any device. And so music and technology started to be allies, yet again.
Big Data Influence On The Music Industry
Big data, as well as for analytics, play an important role in our day to day living. And not so surprisingly, it has also impacted the way we play and hear music. From professional recommended search engines to the selection of perfect personal playlists and popular IoT-enabled concerts, data has redefined the mechanics of the music industry. Thus, the link between certain music and its listeners is unmatched and innovative like never before.
Ten years ago, the music industry knew almost nothing about their listeners who bought records like CDs, LPs, or cassette tapes. As the download service took over, these recording companies have found strategies to track users’ listening habits and make suggestions, just like Amazon did with books.
Now the industry’s goal is to apply these customer behavior information with the familiarity with the music itself. Only with the use of big data can this be possible. The original music created is mainly unstructured data but today, in this digital era, original music could be conveniently digitized as well as analyzed.
Big data turned out to be an integral part of our lives, so without big data, all technologies will not exist. The demand for big data professionals has become higher than ever. And if you want to become part of this amazing industry, you can start by going through this Data Engineering Skills Assessment. You can also get a certification in data science or data engineering course.